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Tuesday 29 January 2013

Divorced on day one - we recommend it!

Hi Janie here again with another guest blog - thanks SIO for letting me revisit you.   

So many folks dream of their own business and in this economic climate many will take the plunge, sometimes as there is no alternative.

Clearly no one wants to have any negatives when starting, but starting a business can be like falling in love with all reason going out the window, blocking others advice out and the all the other daftness we allow at the start of a love affair.

One of the best things you can do for you and your business is get divorced on day one.  You might think that finally I have lost it and started talking nonsense, but I assure you all marbles are firmly in place!

What I suggest every business person should do is stand back from their business and always, always look at the business as another being, a separate thing and never consider the business and yourself as one.  Does not matter if you are the sole person, over 70% of businesses are in that boat. As long as you are emotionally involved you will struggle to make good solid business decisions.  

If you treat your business as your baby or your pet, how can you bring yourself to make hard decisions like cutting back on something or even walking away from something that is not working before it is too late, you cannot.  Divorce from day one and it becomes habit.  When you work for someone else you do not feel you are married to the business, your own business should be exactly the same.

This is not saying do not have passion, you will need bucket loads of that and also perseverance.  Giving your business the best chance is only fair, so don't fall in love, just get professional and tough. Few get rich through self-employment but you can obtain freedom, pleasure and a reasonable living if you get it right.

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